Audience

IDG has connected marketers with clients and prospects through media, research and events for decades. As the number of information sources, platforms, devices and marketing options and metrics continues to multiply, both marketers and media companies have learned they must adapt quickly to succeed. At IDG, we are continually innovating to help our customers interact with their audiences in dynamic and effective ways.

By leveraging the individual strengths of each IDG brand, while harnessing their collective reach and audience affinity, we provide you with the market leadership and media best practices needed to engage your prospects and customers across our entire portfolio.
 

 

Inclusions

Channel

IDG’s IT channel brands have been serving senior IT channel members in 19 key markets for over 20 years. Approximately two-thirds of all computer and peripheral sales go through indirect distribution channels, so these IT insiders turn to IDG's Channel offerings for industry specific news, sales strategies and market analysis.

Enterprise

Reaching senior management, IT professionals and channel professionals within large global organisations, IDG's enterprise product lines span 51 countries around the world.  With brands holding global recognition, IDG's Enterprise category brings together IDG's flagship brand Computerworld with sister brands such as Network World, InfoWorld, TecChannel, CSO and many more.

Finance

With the introduction of Financially targeted media IDG is expanding its reach within the C-suite, following the same content model of providing practical advice that has been well received and respected by the audiences of CFOworld's global sister brands CIO and CSO

Gamers

Targeting Gaming Enthusiasts, Gaming Professionals and Early Adopters, IDG's Games Product Lines spans 13 countries across the Globe, read by those seeking the hottest news, previews and reviews of the best games around the world.

SMB

IDG's Product Lines specifically targeted to IT professionals and Business Managers within the SMB environment. 

Technology Enthusiasts

IDG's product line's targeting the Technology Enthusiasts within Small and Medium Enterprises.  Drawing audiences from IT Professionals through to End Users from 54 countries.

 
 
 
 

Latest tweets